Stuart Hall suggests the media has the power to affect how we receive things through how they, usually a hegemonic group, present them. My collage represents who I am, but only to a limited degree, naturally, because people are complicated, and I, the producer, am biased to want to make you receive me in certain, ideally positive, ways. By producing this piece of media I have a small amount of power over how you view me!
RECEPTION THEORY- STUART HALL.
This theory suggests that the audience will decode a piece of media’s encoding differently due to their cultural capital. This means that people seeing my poster may receive me differently based off of their own experiences and beliefs, however subconscious and deeply engrained, or surface level.
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